Millenials: A New Way To Shop

Millenials are true digital natives. They're smart, they're savvy and they know what they want - unique items that tell the world who they are. Our research looks at how they're changing online shopping.

Source: eBay data pulled Q2 2017

Millenials live online - particularly on social media where they can express their personalities.

57%

of the total UK audience saw our Snapchat Mother's Day campaign.

That’s 16m views.

64%

of millenials say mobile trumps TV - the only age group to say so.

50%

seek ideas from peers online.

63%

want inspiration, not just products.

60%

want personalised shopping.