Our Love of iPhone

Brits love their iPhones - especially when it comes to saving on phone purchases and selling earlier models.

We've taken a month of data in the run up to the new iPhone launch to tell you when is the best time to search, sell and shop for iPhones - whatever model you're after.

Source: eBay data pulled Q2 2017


iPhone 6 handsets found new owners within 90 days of the iPhone 7 release (US and UK).

The best time to:

List your
old iPhone

Just after launch day, when there are over 250,000 searches for iPhones.

The best time to:

Buy an

Two weeks after launch, grab a bargain with an influx of earlier models onsale.

The best time to:

Buy an

Two weeks after the latest launch, when the highest number of earlier devices sell.